The Fiat Concept Centoventi receives a Red Dot Award 2019

25 September 2019, 17:14:13

The Red Dot Award is one of the most prestigious international design competitions for product design, communication design and design concepts. FCA has announced today that its Fiat Concept Centoventi has received a Red Dot Award 2019 in the Design Concept category. It has been assigned by an international jury of 21 of the world's top Design professionals and academics.

The most noteworthy feature of the Fiat Concept Centoventi is its complete customizability. The owner is able to change interior accessories in "plug and play" mode, including the instrument cluster, storage compartments, child seats, etc. The exterior is wrappable, the bumpers can be customised and various types of roof are available. Thanks to the innovative battery architecture, the range can also be customized to meet specific needs, from 100 km to 500 km.

Olivier François, President Fiat Brand Global, commented: "I am extremely proud to have won the Red Dot Award. In fact, this prestigious prize reflects the exceptional innovation and significance of the Fiat Concept Centoventi, with implications reaching far beyond the automotive world itself, and is yet another birthday gift to mark the Fiat brand's 120th anniversary." François continued: "Fiat Concept Centoventi expresses Fiat's vision of "democratic" electric mobility, not limited to the urban context, and embodies Fiat's belief that "Less is more". In fact, Fiat Concept Centoventi transforms "Less" into "More": less bulky, less expensive and less overloaded, but also more customisable and more environmentally friendly; in one word, more Fiat".

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