BMW introduces its New Class vision of the future, will launch a new generation of cars from 2025

17 March 2021, 08:32:40

BMW introduces its New Class vision of the future, will launch a new generation of cars from 2025BMW has unveiled its Neue Klasse or New Class vision of the future, which includes the launch of a new generation of models from 2025.

The BMW Group is driving the transformation towards fully electric connected mobility in three phases. The first phase involved pioneering the e-mobility venture with Project i, embracing the new technology and ultimately transferring electric know-how to series production. Over time, this technology has become integrated across the entire product portfolio, particularly in the form of plug-in hybrids. Apart from the electric drivetrain itself, other key factors driving the transformation include software and the digital interaction with the vehicle.

The second phase of the transformation began with the option to choose the preferred type of powertrain - from combustion engines through to fully electric power - in one and the same model. The prerequisites are smart vehicle architectures and a highly flexible production network that enable maximum interchangeability between the various drivetrain forms when optimally combined.

In terms of digitisation, the BMW Operating System 8, which is scheduled for launch in 2021, is the most powerful in-vehicle data processing system the BMW Group has ever developed. The new operating system makes every BMW a digital powerhouse with the ability to perform over-the-air upgrades at amazing speed.

This year, the BMW Operating System 8 will be installed for the first time in the all-electric BMW iX, forming the basis for the eighth generation of BMW iDrive - the simplest and safest operating concept to be installed in a vehicle. Both technologies will be subsequently rolled out across the various model series. The number of vehicles that can be updated with remote software upgrades also continues to grow rapidly. By the end of 2021, with well over two million units, the BMW Group will have the world's largest fleet of vehicles capable of installing new or upgrading existing functions over the air.

The combination of smart vehicle architectures and a highly flexible production network will enable the BMW Group to have around a dozen fully electric models on roads worldwide by 2023. This year, the three models already on the market – the BMW i3, the MINI SE and the BMW iX3 – will be joined by two key innovative models, namely the BMW iX and the BMW i4, the latter three months earlier than originally planned.

Fully electric versions of the highly popular BMW 5 Series and the BMW X1 will follow in the years to come, together with other models such as the BMW 7 Series and the successor to the MINI Countryman. Based on this strategy, the BMW Group will have at least one fully electric model on the road in around 90 percent of its current market segments by 2023.

By the time the second phase of the current transformation reaches its peak in 2025, deliveries of fully electric models will have grown by an average of well over 50 percent annually and therefore more than tenfold compared to 2020. By the end of 2025, the BMW Group will have delivered around two million fully electric vehicles to customers worldwide.

The BMW Group's plant in Munich, where production of the fully electric BMW i4 is set to commence in 2021, is a prime example of how a forward-looking approach to transformation can bolster competitiveness in the long term. The current production of combustion engines in Munich will be relocated to the Steyr (Austria) and Hams Hall (UK) locations in a step-by-step process, which is scheduled for completion by no later than 2024. By 2026, new vehicle assembly facilities will be built on the existing engine production site, based on the new cluster architecture specifically geared towards electric drivetrains. The BMW Group is investing some € 400 million in these measures.

The third phase of transformation will take effect from 2025 onwards, at which stage the BMW Group’s product range – which has grown successfully over decades – will be realigned on the basis of the Neue Klasse. The Neue Klasse will be characterised by three key aspects: a completely redefined IT and software architecture, a new generation of high-performance electric drivetrains and batteries and a radically new approach to sustainability across the entire vehicle life cycle. These strands are interwoven within an overall vehicle architecture that has been uncompromisingly optimised for electric drivetrains, setting a new benchmark in terms of digitisation and electrification, while at the same time ensuring that the characteristic flair of a typical BMW is transferred to future vehicle generations.

The Neue Klasse models will thus provide a completely novel user experience never before seen in series production vehicles. So-called “regionalisable technology stacks” will be capable of optimally customising a vehicle’s operating system to suit the varying requirements in each of the world’s major regions and their digital ecosystems, providing continuous upgrades to ensure that the operating system is always fresh. At the same time, the digital first approach systematically integrated in the Neue Klasse will enable an increasing proportion of revenues to be generated over the vehicle's life cycle via individually configurable and bookable features going forward.

The aerodynamic design of the Neue Klasse will be uncompromisingly aimed at electric vehicles with proportions that differ from the past, including a more spacious interior. These innovative features are to be combined with a new generation of electric drivetrain based on a completely newly developed, highly integrated high-voltage battery concept with an optimised cell design. In the Neue Klasse, this unique combination will mean significant leaps in terms of low electricity consumption, with the ultimate aim of matching the range and manufacturing cost of state-of-the-art combustion engines.

The new generation of powertrains will be based on highly scalable modules capable of covering all market segments and Neue Klasse variants from high-volume series through to exclusive high-performance M models. An electric drivetrain based on the hydrogen fuel cell is also a distinct option going forward. The typical BMW driving experience will be additionally enhanced by focusing on the design features of fully electric vehicles, including options for state-of-the-art driver assistance systems and highly automated driving.

The third phase will see a gradual decline in the absolute number of combustion engine vehicles delivered to customers. By contrast, the number of fully electric vehicles the BMW Group delivers is expected to continue growing by an average of over 20 percent annually between 2025 and 2030. Based on its current market expectations, fully electric vehicles are expected to account for at least 50 percent of the BMW Group’s deliveries to customers by 2030. The actual figure is likely to vary significantly from one market to the next and will depend largely on the progress made in the regional expansion of charging infrastructure.

By that stage, across the entire product portfolio, all market segments in which the BMW Group operates will include at least one fully electric model. In fact, a number of segments may well be served exclusively by fully electric models. Accordingly, the BMW Group will also be capable of providing a significantly higher market share of fully electric vehicles, assuming demand develops accordingly. The BMW Group expects to have around ten million fully electric vehicles on roads worldwide over the next ten years or so.

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Width: 74.4 in / 1890 mm
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2022 Hyundai IONIQ 5

2022 Hyundai IONIQ 5 Long Range RWD

Doors: 5, Seats: 5
Length: 182.5 in / 4635 mm
Width: 74.4 in / 1890 mm
Height: 63.2 in / 1605 mm
Electric motor: 160 kW, 350 Nm, Location: Rear
Battery: 72.6 kWh, Voltage: 800 V

2022 Chevrolet Bolt EUV

2022 Chevrolet Bolt EUV Launch Edition

Doors: 5, Seats: 5
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Electric motor: 150 kW, 360 Nm, Location: Front
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2022 Chevrolet Bolt EUV

2022 Chevrolet Bolt EUV Premier

Doors: 5, Seats: 5
Length: 169.5 in / 4305 mm
Width: 69.7 in / 1770 mm
Height: 63.6 in / 1616 mm
Curb weight: 3679.52 lb / 1669 kg
Electric motor: 150 kW, 360 Nm, Location: Front
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2022 Chevrolet Bolt EV

2022 Chevrolet Bolt EV Launch Edition

Doors: 5, Seats: 5
Length: 163.2 in / 4145 mm
Width: 69.5 in / 1765 mm
Height: 63.4 in / 1611 mm
Curb weight: 3589.13 lb / 1628 kg
Electric motor: 150 kW, 360 Nm, Location: Front
Battery: 65 kWh, Voltage: 350 V

2022 Chevrolet Bolt EV

2022 Chevrolet Bolt EV 2LT

Doors: 5, Seats: 5
Length: 163.2 in / 4145 mm
Width: 69.5 in / 1765 mm
Height: 63.4 in / 1611 mm
Curb weight: 3589.13 lb / 1628 kg
Electric motor: 150 kW, 360 Nm, Location: Front
Battery: 65 kWh, Voltage: 350 V

2021 Volkswagen ID.3

2021 Volkswagen ID.3 Pro S Tour

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Length: 167.8 in / 4261 mm
Width: 71.2 in / 1809 mm
Height: 61.7 in / 1568 mm
Curb weight: 4263.74 lb / 1934 kg
Electric motor: 110 kW, 310 Nm, Location: Rear
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2021 Volkswagen ID.3

2021 Volkswagen ID.3 Pro Performance Max

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Electric motor: 150 kW, 310 Nm, Location: Rear
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2021 Opel Mokka-e

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Battery: 50 kWh

2021 Hyundai KONA Electric

2021 Hyundai KONA Electric Ultimate 64 kWh

Doors: 4, Seats: 5
Length: 164.6 in / 4180 mm
Width: 70.9 in / 1800 mm
Height: 61.2 in / 1555 mm
Curb weight: 3836.04 lb / 1740 kg
Electric motor: 150 kW @ 3600 rpm, 395 Nm, Location: Front
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2021 Tesla Model 3

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Length: 184.8 in / 4694 mm
Width: 72.8 in / 1849 mm
Height: 56.8 in / 1443 mm
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Electric motor #2: 147 kW, Location: Front
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2021 Tesla Model 3

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Doors: 4, Seats: 5
Length: 184.8 in / 4694 mm
Width: 72.8 in / 1849 mm
Height: 56.8 in / 1443 mm
Curb weight: 4071.94 lb / 1847 kg
Electric motor #1: 188 kW, Location: Rear
Electric motor #2: 147 kW, Location: Front
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2021 Tesla Model Y

2021 Tesla Model Y Performance AWD

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Length: 187.0 in / 4751 mm
Width: 75.6 in / 1921 mm
Height: 63.9 in / 1624 mm
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2021 Tesla Model Y

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Doors: 4, Seats: 5 / 7
Length: 187.0 in / 4751 mm
Width: 75.6 in / 1921 mm
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2021 Tesla Model X

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2021 Tesla Model X

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2022 Tesla Model S

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2021 Tesla Model S

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Electric motor #2: 205 kW, 420 Nm, Location: Front
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